Train2Game news: Designing games specifically for girls isn’t the way to encourage more into the industry says Jade Raymond

Train2Game students are likely to be aware that the games industry is currently rather male dominated. And while that’s slowly changing – there are plenty of both male and female aspiring game developers on the Train2Game forum – some believe more needs to be done to redress the balance.

However, according to Ubisoft Toronto boss Jade Raymond, designing games with a female audience in mind isn’t the way to encourage girls into the industry. Rather, if games are good, people of both sexes will be interested in game development.

“It’s not a question of making games specifically for girls, you make a good game and it will be played regardless of gender. A good game is a good game.” she told Eurogamer.

“I come from a family of three girls and we would sit around and play tons of games for our NES. I mean, can you say that Super Mario Bros. 3 is made for girls or boys? No, it’s more about exposure.”

And Raymond says that exposure is changing, as more and more girls own consoles.

“The truth is that perhaps my sisters and I were the exception because we had a console. Now that’s not the case. Games are everywhere. Just as many girls have a Nintendo DS as boys do. That’s step one towards thinking about a career in games.”

“Because if you haven’t been experienced them growing up, then you don’t think that it might offer a career for you. That is changing.” she added.

The full interview is over on Eurogamer, and is a fascinating read.  You can also get some advice on getting into the industry from the Ubisoft Toronto head, here on The Train2Game Blog.

What are your thoughts on Raymond’s comments? What do you think is the answer?

Leave your comments here on The Train2Game Blog, or on the Train2Game forum.

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