Casual mobile game Angry Birds, which as the Train2Game blog reported reached 100 million downloads in March, has now already been downloaded over 200 million times.
That’s according to developer Rovio, with their various versions of Angry Birds currently available on iPhone, iPad, Android devices, PC, PlayStation 3, PSP and Mac.
As reported by the Train2Game blog, the popularity of the game has even led to Angry Birds merchandise being sold on the High Street.
We have seen more growth and engagement with Angry Birds games and merchandise across all markets,” said Rovio CEO Mikael Hed.
“The growing numbers of fans give us more incentive to keep creating more fresh, fun and engaging Angry Birds experiences and making them available to everyone.”
He also noted that Rovio is “very, very profitable,” and expects the company to make revenue of 50 to 100 Euros this year.
Angry Birds is a huge piece of evidence for those studying Train2Game courses about the ever rising impact of mobile games. As reported by the Train2Game blog, Rovio themselves believe that the gravity of the games industry is shifting towards mobile.
And the Train2Game blog has previously mentioned how developing mobile games could potentially be a route for Train2Game students into the games industry.
For more information about mobile gaming, see the Train2Game blog interview with games industry analyst Nicholas Lovell from December last year.
What are your thoughts on the success of Angry Birds? What is the games appeal? Does its success encourage you to develop mobile games?
Leave your comments here on the Train2Game blog, or on the Train2Game forum.
[Source: Industry Gamers]