Tim Schafer, critically acclaimed games designer and Founder of Double Fine Productions, has backed SpecialEffect’s tenth anniversary One Special Day fundraiser with a video call-to-action to the games industry.
Schafer, a Vice-President of the charity that helps some of the world’s most severely disabled people enjoy the fun and inclusion of video games, has urged other CEOs and decision makers in the video games industry to follow his lead and get behind the One Special Day initiative.
Leading names from the industry such as EA, SEGA, Twitch, Seriously and Humble Bundle are amongst the companies that have already backed SpecialEffect and One Special Day. Many more are expected to follow suit in the run up to the event on Friday 29th September.
SpecialEffect, widely known as the gamers’ charity, is supported by gamers and gaming communities all over the world. One Special Day is an opportunity for the industry to stand with those who play their games and build on the £100,000 raised in February by gamers in the SpecialEffect ‘GameBlast’ event.
Dr Mick Donegan, Founder and CEO of SpecialEffect said, “It is just brilliant to have the backing of Tim for One Special Day with this video message. We are hugely grateful for all the support he gives to SpecialEffect and very much hope other companies will join Tim and Double Fine in backing this crucial fundraising event.”
SpecialEffect is asking for games companies to give their revenue on specific games or in-game purchases on 29th September, provide rare/collectible items or experiences for a special eBay auction or stage a fundraising event of their own to support the charity.
Nick Streeter, SpecialEffect fundraiser leading the One Special Day initiative said, “This is an opportunity for the games industry to back their players in making games a force for good. We’ve made it easy for companies to get involved at whatever level they wish. We already have some huge companies commit to One Special Day and we warmly welcome those who follow suit and provide us with the means to reach more disabled gamers in the year to come.”
For more details on how your company can get involved in One Special Day, please contact Nick Streeter on +44 (0)1608 810055 or at email@example.com or look for the #OneSpecialDay hashtag across social media (www.onespecialday.org.uk )