Train2Game News Schafer supporting One Special Day


​Tim Schafer, critically acclaimed games designer and Founder of Double Fine Productions, has backed SpecialEffect’s tenth anniversary One Special Day fundraiser with a video call-to-action to the games industry.
Schafer, a Vice-President of the charity that helps some of the world’s most severely disabled people enjoy the fun and inclusion of video games, has urged other CEOs and decision makers in the video games industry to follow his lead and get behind the One Special Day initiative.

Leading names from the industry such as EA, SEGA, Twitch, Seriously and Humble Bundle are amongst the companies that have already backed SpecialEffect and One Special Day. Many more are expected to follow suit in the run up to the event on Friday 29th September.

SpecialEffect, widely known as the gamers’ charity, is supported by gamers and gaming communities all over the world. One Special Day is an opportunity for the industry to stand with those who play their games and build on the £100,000 raised in February by gamers in the SpecialEffect ‘GameBlast’ event.

Dr Mick Donegan, Founder and CEO of SpecialEffect said, “It is just brilliant to have the backing of Tim for One Special Day with this video message. We are hugely grateful for all the support he gives to SpecialEffect and very much hope other companies will join Tim and Double Fine in backing this crucial fundraising event.”

SpecialEffect is asking for games companies to give their revenue on specific games or in-game purchases on 29th September, provide rare/collectible items or experiences for a special eBay auction or stage a fundraising event of their own to support the charity.

Nick Streeter, SpecialEffect fundraiser leading the One Special Day initiative said, “This is an opportunity for the games industry to back their players in making games a force for good. We’ve made it easy for companies to get involved at whatever level they wish. We already have some huge companies commit to One Special Day and we warmly welcome those who follow suit and provide us with the means to reach more disabled gamers in the year to come.”

For more details on how your company can get involved in One Special Day, please contact Nick Streeter on +44 (0)1608 810055 or at nick@specialeffect.org.uk or look for the #OneSpecialDay hashtag across social media (www.onespecialday.org.uk )

https://youtu.be/TJi6FTLHACs

Train2game News Topstone joins One Special Day

30efa4_ce895465dc7d4c92b604c473ed6354d4.pngRipstone are supporting SpecialEffect by donating 100% of their sales towards the One Special Day initiative on 15th July 2016.

Ripstone will donate takings from across their entire catalogue of games including DLC on all platforms they publish on, including Steam, PlayStation®4, Xbox One, and mobile.

SpecialEffect’s mission is to enable anyone, whatever their physical disability, to enjoy video games. They’ve launched the ‘One Special Day’ initiative on 15th July to encourage the games industry to be loud and proud about levelling the playing field for gamers with disabilities.

Michelle Turner, Head of PR & Marketing at Ripstone, said “Ripstone love the work that SpecialEffect does to bring the joy of gaming to young people with disabilities and look forward to being part of an historic day for SpecialEffect and the games industry! We really hope the community will get behind this & help us spread the word & raise money for this worthwhile cause.”

Dr Mick Donegan, CEO and Founder SpecialEffect, said, “I’m genuinely stunned by the news that Ripstone have pledged 100% of takings for their entire catalogue of games and DLC on ‘One Special Day’. This amazing commitment will help SpecialEffect make a life-changing difference for gamers with disabilities.”

One Special Day is open to all companies working in the games industry. To find out more, visit http://www.onespecialday.org.uk

Train2game News Yogscast join SpecialEffect Event

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The Yogscast have joined the growing number of games industry companies who’ve signed up for SpecialEffect’s One Special Day charity initiative.

One Special Day, which will be held on 15 July, is an opportunity for companies to donate 100% of revenue in one or all areas of their business; for example a day’s sales of one or more games, or 100% of advertising revenue, in-app purchases or DLC.

The Yogscast have pledged their support as a promotional partner. Mark Turpin, Yogscast CEO and SpecialEffect Vice President, said “Games allow us to escape our world to visit another, experiencing anything and everything and loving every second of it. SpecialEffect give the gift of gaming to people who thought it was lost from them. The tireless work and passion to help that Mick Donegan and the team display never ceases to amaze me.”

“We think One Special Day is a fantastic idea and are delighted to get behind the day as a promotional partner and I hope to get the chance to play some of the games on the day.”

Payload Studios, Revolution Games and Escape Technology have also joined the event this week as contributory partners. Russ Clarke, Founder of Payload Studios, added “As long-time supporters of SpecialEffect, we’re delighted to be joining the One Special Day line-up, helping to turn sales of TerraTech into magic moments for people with disabilities.”

One Special Day is open to all companies working in the games industry. To find out more, visit www.onespecialday.org.uk

Train2Game News One Special Day

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Video games community announce One Special Day to support gamers’ charity SpecialEffect.

Leading games publishers First Touch Games and New Star among the first to pledge 100% of their daily revenues to support charity initiative.

Some people would give everything to play video games. On 15th July 2016 some games companies are giving everything to help them. The One Special Day initiative will enable games companies of all shapes and sizes to give everything to help SpecialEffect level the playing field for gamers with disabilities.

On that day, games companies can donate 100% of that day’s sales of one or more of their games, or 100% of their advertising revenue, or 100% of the in-app purchases or maybe 100% of their DLC. Or it could be 100% from a dedicated activity or promotion. Or 100% of something else!

As well as games developers and publishers, SpecialEffect will be working with well-known YouTubers and Streamers to highlight and promote all the games that are part of One Special Day.

Charles Chapman, CEO of First Touch Games said, “One Special Day is an opportunity for the games industry to follow other industries by uniting on one day to help a cause that is so close to our work and I would urge other developers to join us on One Special Day and donate 100% of revenue from the day to SpecialEffect.”

Founder of New Star Games, Simon Read added, “When you spend your life creating and playing games it’s easy to take them for granted, so when I try to imagine having this hobby and passion taken away from me it makes it all the easier to see what wonderful work SpecialEffect are doing.  New Star are long term and passionate supporters of SpecialEffect and are delighted to be part of One Special Day which will be a life changing day for the charity and the people they help to game.”

Dr Mick Donegan, Founder and CEO of SpecialEffect said, “We’re asking the games industry to be loud and proud about supporting our work in helping people with all kinds of physical disabilities to play video games. It’s a great opportunity for companies to demonstrate CSR in a way that resonates with their own communities, and we’ll be promoting One Special Day to the national media with the message that this is an industry in unity for a worthwhile cause.”

Ian Livingstone CBE, Co-Founder Games Workshop, and Founder and Chairman of the Livingstone Foundation added “I was excited to hear about One Special Day at the VIP opening of the SpecialEffect Centre in February, and would urge people to back this exciting project in support of the life-changing work of the charity.”

All the proceeds from One Special Day will be channelled into the work that SpecialEffect do to help gamers with disabilities. Gamers like Tom, a 26 year-old who has Spinal Muscular Atropy and very little movement in his fingers. “With SpecialEffect’s help I was able to play for the first time in years”, he said, “And nothing can describe the feeling that gave me. So many things in life are limited because of my condition, but when I play a video game I’m in a world where the only limits are the ones I allow to be there.”

Other companies who have backed the initiative so far include Ripstone Games, Nomad Games, Tag Games and nDreams.

One Special Day is open to all companies working in the games industry. To find out more, visit www.onespecialday.org.uk