The gamers’ charity, SpecialEffect, is aiming to build on the success of its inaugural GameBlast gaming marathon weekend in 2014 by calling on the UK games industry and gaming community to sign up for GameBlast15 as they look to raise over £100k towards the charity’s work.
The event, the UK’s largest game-based fundraiser, takes place 20-22 February and already has some of the UK’s top games industry names behind it including Jagex, the company behind the hugely successful Runescape. Jagex is SpecialEffect’s original GameBlast partner and last year raised almost £50k for the charity’s work in helping people with disabilities to access video games.
Along with a major marathon stream from Jagex from Friday to Saturday, the UK gaming trade body, UKIE, is supporting the SpecialEffect fundraising effort by hosting GameBlast LIVE, a 24-hour gaming broadcast from its headquarters in London. This will run from Saturday to Sunday.
Dr Jo Twist, SpecialEffect Vice President and CEO of UKIE, explained why she is so keen to get behind the SpecialEffect fundraiser, ‘They [SpecialEffect] were one of the first groups I met when I started my Ukie role in 2012 and I was bowled over by their dedication, their passion and their love. The innovative work they do to enable young people enjoy the games they love is incredibly inspiring. Games and the ability to play can enhance and enrich people’s lives in so many ways and everyone should have the right to play.’
The event, hosted by Matt Cuttle, promises 24 hours of unadulterated gaming and madness as BBC Click presenter and SpecialEffect Vice President, Kate Russell, builds on the £7,500 she raised through her Elite:Dangerous livestream at Christmas by flying a 12 hour Elite marathon alongside other enthusiasts of Frontier’s iconic space travel game. But Kate will be taking a break from space travel to battle it out with Jo Twist using SpecialEffect eye-control technology as they compete live on Twitch for the fastest lap in Codemasters’ popular Dirt 3 motor racing game.
Kate explained why she has done so much to raise money and awareness of the charity’s work, ‘Ever since I found out about Special Effect a couple of years ago – a charity dedicated to helping those with physical limitations through illness or injury have fun playing computer games – it has been my pleasure and honour to be able to help raise funds and awareness about their tireless and dedicated work’.
If you’d like to join industry names like Jagex, Gamer Network and Multiplay and join hundreds of other gamers across the UK in raising money for SpecialEffect through the GameBlast15 gaming marathon go to: