Almost two thirds of us prefer to buy our games boxed up and on a disc over downloading them online. Research by Ipsos Media CT – which appeared on MCV – revealed that 64% of gamers preferred to buy titles on disc over downloading a digital copy.
This is compared to only 45% of music consumers preferring discs, and perhaps surprisingly, just 51% of film buyers preferring physical copies of their purchases. Who knew that downloadable films were so popular?
So why are we still so keen on buying our games in a box? Well, Ipsos Media CT Director Ian Bramley says it’s down to trade-ins and second hand sales.
“I believe the preference for physical discs amongst next gen gamers reflects the potential value they derive from the pre-owned market, which is holding up the preference for physical – this is unlike the music and film markets,”
“Physical games discs have a long and well-established history, which is a deep mindset to change – particularly when gamers build a physical collection as they fear losing digital versions. And in-store browsing is also important to buyers.”
So, Train2Game students, as the Games Designers, Games Developers and Games Artists & Animators of the future, what form of distribution would you prefer to release your games with? Or is the format not important, with it being more a matter of getting your games out there.
As usual, feel free to leave your comments either here or on the Train2Game forum.