Train2Game News: UKIE still campaigning for Games Tax Relief

UKIE LogoUkie has again called for the planned games production credits for UK games businesses to be introduced as soon as possible.

The games trade body has cited new UK production statistics released today by the BFI, that show the new High-end Television Tax Relief has delivered over £233 million for the UK economy in its first nine months, as evidence of the benefits that a similar relief system would bring to the UK’s games sector.

Board member of film and TV body, Film London, and Chair of Ukie, Andy Payne said:

“Seeing the hard financial evidence that the production tax credits have worked for high end TV, and in such a short space of time, proves that the digital creative industries can drive exports, deliver growth and high value jobs as well as attract considerable inward investment.

“This will play a significant part in increasing the UK’s productivity which is so badly needed. The games industry looks forward to the games production tax credits coming into force very soon and having a very positive effect for the UK games industry and the creative industries for UKPLC.”

Ukie CEO, Dr Jo Twist said: “These figures show the massive benefits that tax credits could bring to the UK games industry, opening the door for big inward investment and helping small businesses to scale up. They would help the creative talent in this country to produce more and compete in a global marketplace with uniquely British or European flavoured games. We know that the UK government continues to be behind the games tax relief and remain positive that they will be introduced. We urge UK government and the European Commission to make sure that the new system is introduced as soon as possible so that UK games business can benefit in the same way that TV sector is.”

View the full BFI figures here http://www.bfi.org.uk/sites/bfi.org.uk/files/downloads/bfi-film-production-in-the-uk-full-year-2013-2014-01-30.pdf

Ukie will be focussing on working with the government and other creative industry agencies to ensure the games sector benefits from other inward investment activities, trade support programmes and industry promotion as part of the government’s wider ambition to sell the opportunity that the UK’s creative industries offer.

Train2Game News: Cyber psychologist talks about game addiction

gamerA cyber psychologist has called on the developers of massively multiplayer online role-playing games to help prevent addiction by tweaking their design.

Dr Zaheer Hussain, a lecturer in psychology at the University of Derby, called on MMORPG designers to look into the structure of their games, and suggested shortening long quests. The recommendation was made in “Social responsibility in online videogaming: What should the videogame industry do?”, a new study authored by Dr Hussain, Dr Shumaila Yousafzai from the Cardiff Business School and Professor Mark Griffiths, of Nottingham Trent University and director of the International Gaming Research Unit.

The study said some gamers play up to 90 hours a session, developing a “pathological” addiction. A distinction was made between video games with an ending and MMORPGs, which do not. The researchers said around seven to 11 per cent of players were considered “pathological” gamers.

Dr Hussain said: “As a first step online game developers and publishers need to look into the structural features of the game design, for example the character development, rapid absorption rate, and multiplayer features which could make them addictive and or problematic for some gamers.

“One idea could be to shorten long quests to minimise the time spent in the game obtaining a certain prized item.”

In a BBC report, UKIE boss Dr Jo Twist responded to the study, saying: “There is no medical diagnosis of game addiction but like anything enjoyable in life, some people play games excessively.”

This is not the first time Video Game addicition has been in the news but it is the same as anything enjoyable. People will use it to escape their own lives.

I, personally, don’t believe any blame can be placed on the developers as the majority don’t spend 90+ hours playing these games non stop. It is down to the individual to control themselves and have a healthy balance in their life.