SEGA say their UK based studios are the bedrock of the UK games industry, in the same 7 days as it was reported by Train2Game news that one of them – The Creative Assembly – are hiring for a new Alien game.
SEGA are also the parent company of Football Manager developers Sports Interactive. Train2Game students may see the support SEGA give to their studios as a positive thing for their future careers.
“Our UK internal studios are probably the bedrock of our business.” SEGA Europe senior vice president – Production Gary Dunn told GamesIndustry.biz
“Certainly, when I was signing off our studio bonus scheme and I was signing of the incentives last week, for the second year both Sports Interactive and Creative Assembly are outperforming their business plans from a profitability perspective. These guys are on top of the game, it’s a real testimony to the games they make.”
SEGA West President Mike Hayes added that The Creative Assembly are one of the crown jewels of the company.
“It’s interesting: Creative Assembly are seen as the jewel in the crown of SEGA. That’s an interesting thing, I don’t think that would have been a thought about that fifteen years ago – but probably Creative Assembly has the consistent highest quality in terms of gaming for any studio, so SEGA’s very proud of both,”
As many Train2Game students may already know, The Creative Assembly are the studio behind the Total War series of PC games.
Train2Game students can get an in-depth look behind the scenes at The Creative Assembly in a report detailing the Shogun 2: Total War developer session at last years Eurogamer Expo.
As previously reported by the Train2Game blog, Shogun 2: Total War is competing with James Bond: 007 Blood Stone and Enslaved: Odyssey to the West for the ‘Best Original Video Game Score’ at this weeks’ 56th Ivor Novello awards.
So Train2Game, what are your thoughts on SEGA’s comments? Does their praise of The Creative Assembly and Sports Interactive give you a positive feeling about the UK Games Industry? And do you have a favourite game by either developer?