Tag Archives: Insomnia

Train2Game News Insomnia58 Bank Holiday Weekend

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i58-central-key-art(dates)Insomnia58, organised by Multiplay (subsidiary of GAME Digital plc), is taking place over the bank holiday weekend, August 26-29 2016 at the NEC in Birmingham, and is set to be the largest gaming event of the summer.

Insomnia58 is to be the biggest and best Insomnia event to date, with the introduction of GAME Fest alongside the festival, showcasing the latest games and the most anticipated titles of the year. Insomnia58 will have more content, more stage shows, the biggest YouTube and Twitch stars, a greater retail experience, larger Bring Your Own Computer (BYOC) LAN Hall, and more Esports tournaments with larger prize pools than ever before. Insomnia Gaming Festival continues to expand and encapsulate everything that gaming culture has to offer, as it is now firmly positioned as the largest celebration of gaming in the UK.

Insomnia58 will see stars of YouTube and Twitch taking to the stage, such as the immensely popular TheSyndicateProject, who boasts an incredible 9.8 million subscribers on YouTube, as well as YouTube stars Sqaishey Quack, Bigbst4tz2 and ECKOSOLDIER. The Yogscast, one of the largest YouTube gaming groups, are coming out in force as special guests to Insomnia58, with personalities from Duncan, Hannah, Kim, and Lewis to Martyn, Sjin, Turps, Hat Films, and Caffcast. More content creators will be revealed in the build up to the event.

“We are gearing up to be what is will the most exciting and eventful Insomnia yet,” said Craig Fletcher, Founder and CEO of Multiplay. He continued, “We’re going bigger and better with the addition of GAME Fest, giving visitors more ‘first to play’ opportunities with some of the most anticipated games of the year and more exclusive content. We’ve the biggest YouTube stars as special guests at the largest UK gaming festival; we’ve also expanded on our already vast BYOC LAN Hall, various feature zones and Esports tournaments, meaning Insomnia58 is without a doubt the place to be this summer to celebrate all things gaming.”

Insomnia58 takes place August 26-29 at Birmingham’s NEC. Tickets will be available to purchase online at InsomniaGamingFestival.com/tickets and in store at GAME. For more information visit InsomniaGamingFestival.com.

Train2Game News Insomnia57 Twitter partnership

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Multiplay, organiser of the UK’s largest gaming festival, Insomnia, and a subsidiary of GAME Digital plc (“GAME Digital”), the UK’s leading video gaming specialist, today announced a new event partnership for Insomnia57, with Twitter, showcasing two apps throughout the event, as well as providing enhancements to broaden online conversations at Insomnia57.

Twitter, which reaches over 320 million monthly active users, is bringing two of its new, exclusive apps to the event: Q&A and Challenger. After a successful field test at Insomnia56, Twitter is returning to fully integrate the apps for the duration of the gaming event for the first time. The apps will help users to connect, share and engage with their favourite content across Insomnia57 through dedicated channels, so everyone can easily join the conversation.

Multiplay, which already sees Twitter as one of its main channels of communication to reach the Insomnia community, will be strengthening this connection throughout the festival.

As well as using the exclusive apps, Multiplay will be deepening the conversation on Twitter, using data visualisation to showcase and engage with their social audiences in real-time. Twitter will help bring to their attention live, branded and curated conversations, helping Multiplay amplify Insomnia57 through on-screen activation and audience participations from platforms.

Tapping into Twitter’s first-hand experience, Multiplay will ensure visitors, special guests and Insomnia staff will be able to effortlessly socialise with one another in a dedicated hub of online activity.

“Some of the biggest spikes in conversation on Twitter are driven by gaming – it’s the ultimate platform for people to connect on a global scale. Arming Insomnia57 with our talent apps is the perfect way to harness the conversation even more across that weekend of activity, and we can’t wait to see the results,” said Julia White, Media Partnerships, Twitter UK.

“Twitter is a huge platform for Insomnia visitors, with thousands of Tweets sent by visitors at the festival,” said Craig Fletcher, Founder and CEO of Multiplay. He continued: “With these apps introduced to the event by Twitter, content creators, publishers and developers will be closer to their fans than ever. This partnership will make the event easily visible online for fans in attendance and those around the world, showcasing Insomnia’s truly accessible and family friendly environment.”

Q&A App is exclusive to special guests, enabling YouTube and Twitch stars attending Insomnia to effortlessly keep in touch with their fans by answering their questions via the app. Available throughout the weekend of Insomnia57, people will be able to read the Q&A conversations on the @MultiplayEvents Twitter account as well as our special guest’s channel.

The Challenger App is created for visitors of Insomnia57, where people will be able to search and find members of the Insomnia team around the NEC Birmingham. Visitors will be encouraged to show off their ‘game face’, which will be shared and linked to the @MultiplayEvents Twitter account and stamped with #myi57.

Insomnia57 will take place at The NEC Birmingham, 25-28 March, 2016. Tickets for Insomnia57 are on sale now and can be purchased from the official website at https://insomniagamingfestival.com/tickets/.

Train2game News Insomnia Ireland

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Multiplay, organiser of the UK’s largest gaming festival, Insomnia, and a subsidiary of GAME Digital plc (“GAME Digital”), the UK’s leading video gaming specialist, is pleased to announce that tickets are available now to purchase for the very first in a series of Insomnia Gaming Ireland events taking place at INEC Killarney, 10-13 June.

Available now on Ticketmaster, Day tickets for Insomnia Gaming Ireland will start from €12 to €24 and €99 for the Bring Your Own Computer (BYOC) LAN Hall. Also available are package deals which includes tickets and accommodation, these can be purchased through the venue. To not miss out on the Insomnia experience, all tickets can be purchased at https://insomniagamingfestival.com/ireland.

Visitors to Insomnia Gaming Ireland will be able to play a host of games, enjoy numerous activities and entertainment inside the INEC. Areas include the Bring Your Own Computer (BYOC) LAN Hall; open for 72 hours, hosting 250 people playing multiplayer games with and against each other in a fun and social environment. The Exhibition Hall contains a variety of feature zones and games for all ages.  These include a Minecraft Zone, Over 18s area and the Main Stage, where Special Guests will be playing the latest games as well as Panel Talks and Q&A sessions. Special Guests will include ChooChoosGaming, AshDubh, NettyPlays, AmyLee, InTheLittlewood and MiniMuka.

BYOC ticket holders will be able to delve into the eSports scene with popular competitive tournaments occurring throughout the event such as Counter-Strike: Global Offensive, Rocket League, League of Legends and Hearthstone. Daily console tournaments will be taking place, as well as the BYOC LAN Hall hosting tournaments of its own.

“With an even busier year of Insomnia events, we‘re delighted to bring the Insomnia brand to Irish gamers,” says Craig Fletcher, Founder and CEO of Multiplay. He continued “Insomnia already reaches tens of thousands of gamers in the UK and we can’t wait to witness Irish gamers’ passion for all things gaming for the first time. The Irish gaming community is one we’ve looked to tap into for a while and we are excited to be able to offer the Insomnia experience in the region.”

Insomnia Ireland will take place at INEC Killarney, 10-13 June, 2016. For more information, please visit https://insomniagamingfestival.com/ireland

Train2game News Insomnia 57 eSports

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Multiplay, organiser of the UK’s largest gaming festival, Insomnia, and a subsidiary of GAME Digital plc (“GAME Digital”), the UK’s leading video gaming specialist, will be hosting a number of popular eSports tournaments at Insomnia57 from 25-27 March.

Returning to Insomnia, the Halo 5 tournament sponsored by Plantronics, will sport a £3,000 prize pool. Teams of four will be able to compete for a share of the prize on both the Saturday and Sunday of Insomnia57, in which day visitors gain access to the Tournament Zone area for the very first time to watch live matches. For more information and to enter please visit the official site.

There will also be plenty of other tournaments for BYOC Ticket holders to try their luck in, such as Football Manager, SMITE, Heroes of the Storm, and StarCraft II: Legacy of the Void, as well as many more. For a full list of tournaments taking place, please visit the Insomnia57 Tournament page.

The Hearthstone Insomnia Truesilver Championship sponsored by GAME and Ballistix returns to the NEC with a completely revamped format as 200 players battle it out for a share of a $30,000 prize pool. For further details please visit the official Insomnia Gaming Festival website.

“After the success of our first major Hearthstone tournament at Insomnia56, we are delighted to once again be hosting the Hearthstone Insomnia Truesilver Championship. With up to 200 players competing for the $30,000 prize pool, we expect to see some competitive and compelling games.” said Craig Fletcher, Founder and CEO of Multiplay. “We’ve also added to the eSports experience at Insomnia57 by providing day visitors access to the area surrounding the Tournament Zone in the Exhibition Hall. We wanted to add more to the atmosphere, as onlookers get a closer look to watch players battle it out to be crowned champion.”

To ensure that you don’t miss out on the Insomnia experience, make sure you purchase your tickets to Insomnia57, which will give you access to the action packed Exhibition Hall, as well as Live interactive stage shows, Cosplay, Tabletop games, Retro zones and much more. Tickets are available to purchase from your local GAME store or online: https://insomniagamingfestival.com/tickets/.

Train2Game News Insomnia 57

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Multiplay, organiser of the UK’s largest gaming festival, Insomnia, and subsidiary of GAME Digital plc (“GAME Digital”), the UK’s leading video gaming specialist, is expecting the largest attendance at a Spring Insomnia Gaming Festival, with over 40,000 people looking to head down to the NEC Birmingham on Easter bank holiday weekend, 25-28 March.

Insomnia57 announces the very first host of special guests in the form of YouTube’s biggest gaming personalities, as TheSyndicateProject, AmyLee33, TheDiamondMinecart (DanTDM), Netty Plays, ECKOSOLDIER, The Gaming Terroriser, NoughtPointFour and Champwan are all present to participate on stage, either in panel discussions or live gameplay sessions, playing their favourite games.

“We’re delighted to welcome the return of YouTube’s biggest gaming stars to Insomnia, as they form a key cornerstone of the event with so many fans looking forward to seeing their heroes,” said Craig Fletcher Founder and CEO of Multiplay. “With the anticipation of Insomnia’s largest ever attendance, we’ll be seeing an even more fun and vibrant atmosphere, and we look to continue to deliver an enjoyable gaming experience for all attending across the event.”

More event information will be revealed in the weeks leading up to Insomnia57, from special guests with YouTube’s biggest stars, eSports tournaments, video games line-up in the exhibition hall, cosplay competition, goodies in the retail zone and much more.

Tickets for Insomnia57 are now on sale and can be purchased from the official website at https://insomniagamingfestival.com/tickets/.

Insomnia57 will take place at The NEC, Birmingham, 25-28 March, 2016. For more information, please visit the Insomnia Gaming Festival website https://insomniagamingfestival.com/

Train2Game News Insomnia moving house

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Thanks to the popularity of Insomnia55 multiplay’s next event is being moved to a larger venue.

GAME Digital plc (“GAME Digital”) is delighted to announce that Multiplay, its Esports and Events business and the organiser of Insomnia, the UK’s largest gaming festival, has signed a multi-year deal with the National Exhibition Centre (“NEC”), beginning with Insomnia56, which will take place on 11th – 14th December 2015.

Having reached capacity at the Ricoh Arena in Coventry for Insomnia55, which witnessed record visitor numbers of over 36,000 during the four day event, the 3-year agreement with the NEC will provide Multiplay with a significantly enlarged venue from which to support the event’s future growth. Offering over 180,000 square metres of indoor space, up to 20 interconnecting halls and the 15,643 capacity LG Arena on site, the NEC provides around ten times the space of the Ricoh Arena.

Commenting on the deal, Craig Fletcher, Founder and Chief Executive Officer of Multiplay, said:

“The Insomnia Gaming Festival has enjoyed an incredible journey in recent years. Ticket sales have soared in the last three years and we are expecting to welcome a total of over 100,000 visitors through our doors in 2015. The event has continued to broaden its offering and appeal over that time and has experienced a rapidly growing presence from both global YouTube stars and international publishers.”

“The move to the NEC, the UK’s largest exhibition venue, is another exciting step forward for Insomnia, providing us with the room we need to further expand its unique brand. The move opens up a number of opportunities to engage both existing and new fans on an even greater scale – allowing us to continue our growth trajectory and remain an increasingly popular destination for every type of gamer across the UK and beyond.”

Martyn Gibbs, Chief Executive Officer of GAME Digital, added: “For over 16 years the team at Multiplay has overseen the growth of Insomnia from a small, local gaming event into the UK’s largest gaming festival. They have never lost sight of the fact that Insomnia is there to not only entertain gaming fans but to bring together communities of gamers. I am excited by the potential for Insomnia and the move to the NEC marks an important next step in its growth, as we look to expand the brand in the UK and internationally.”

Train2Game News Insomnia55 line up

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Multiplay, organiser of the UK’s largest and rapidly growing gaming festival Insomnia, is delighted to unveil the final line-up for Insomnia55.

Featuring the UK’s biggest line-up of eSports tournaments, live shows from Youtube’s biggest stars and the most anticipated games of 2015, Insomnia55 will be the biggest and best Insomnia festival to date at the Ricoh Arena from August 28th-31st.

Insomnia55 brings attendees closer to the action than ever before, with Microsoft’s stunning Gears of War: Ultimate Edition introducing the original Gears to a whole new audience, while longstanding fans of the 3rd person shooter will relish this remastered classic. Microsoft’s presence doesn’t end there; with Forza Motorsport 6 showcasing the racing enthusiast’s dream of high-octane thrills in some of the world’s most sought after cars.

Nintendo makes its Insomnia Gaming Festivals debut, where Fans of Splatoon can hone their skills in preparation for tournaments taking place throughout the weekend. Gamers with a creative streak can realise their vision with Super Mario Maker and fans excited to take control of Fox McCloud once again will be delighted with the addition of Star Fox Zero to Insomnia55’s exhibition floor.

Complementing Insomnia’s biggest ever games line-up which includes first plays of FIFA 16, HomeFront: The Revolution, Battleborn and Rock Band 4, Insomia55 also features some of the most loved Youtubers. From Yogscast, Lewis, Sjin, Duncan, Sips, Hannah, Martyn, Hat Films and Turps will be sharing some of their unique insight into gaming culture, while stars such as Syndicate and The Diamond Minecraft return after attending previous Insomnia festivals.

First-person shooter enthusiast Ali-A attends for the first time this year and The Sidemen return, featuring KSI, W2S, Vikkstar123, Behzinga, Zerkaa, Miniminter and TBJZL; bringing their unique sense of gaming-focused humour to the event. With Kwebbelkop, Slogoman, The Gaming Lemon and Jelly also attending, Insomnia55 will be the best place to see your favourite stars.

“We’re delighted to bring an amazing line-up of publishers and incredible games, playable for the first time to Insomnia55,” said Craig Fletcher, Founder and CEO of Multiplay. He continued, “With our already announced special guests, including the biggest stars of YouTube, and the UK’s biggest line-up of eSports tournaments, Insomnia55 has more content than ever before, offers more choice to our community, and invites new fans to experience the Insomnia Gaming Festivals for the first time.”

Insomnia55, powered by GAME, features more live ‘Lets Play’s’, more exhibition booth gaming, and more interactive gaming content than any Insomnia event to-date. Other regular returning features include the 24hr BYOC (Bring Your Own Computer / Console) LAN areas, the Minecraft zone, Panel Talks, the Indie Zone, the Retro Zone, the Tabletop Gaming Zone, and the burgeoning Retail zone.

The impressive growth of the Insomnia series sees Insomnia55 expand with four external Marquees raised to provide an additional 8000sqm space for the UK’s biggest and fastest growing gaming festival.

Insomnia55 takes place at the Ricoh Arena over Summer Bank Holiday weekend, Friday, August 28th to Monday, August 31st 2015. Tickets are currently on-sale and are available via  http://insomniagamingfestival.com/tickets/.

Train2Game News Custom Consoles UK

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Since 2012 Custom Controllers UK have been winning the hearts of gamers by bringing them the UK’s largest selection of Custom Controllers. Now the team are ready to change the game again with their latest creation and sister company, Custom Consoles UK.

The initial ranges of Custom Consoles are the first of their kind in the world and the team are looking to increase the range frequently to ensure there is a design to suit all styles.

Custom Consoles UK have launched their website (customconsolesuk.co.uk) this week (17/8) providing the first designs in their range of Customised Xbox One consoles in a selection of popular designs chosen by the fans. If you haven’t already caught a sneak peek at the consoles, this will be your first chance to see the new designs before they are showcased at this months Insomnia 55 festival at the Ricoh Arena, Coventry.

Following the initial release of the consoles, a Send In Service will be launched on Friday (21/8) which will allow gamers to send their consoles in and have them customised by the team.

Due to Custom Consoles UK offering the first and only range of custom Xbox One consoles they will be available in limited numbers exclusively from www.customconsolesuk.co.uk They are now on a Pre Order basis on the website and are going fast so we recommend you reserve yours now.

Custom Controllers UK are enthusiastic about giving gamers the opportunity to customise their controllers and are now more excited then ever to provide you with the chance to show your style with your console. Since 2012 ‘CCUK’ have been striving to meet the needs of gamers and are very proud to now offer over 350 designs over the PlayStation and Xbox platforms.

www.customconsolesuk.co.uk

Train2Game News Insomnia 54 record breaking attendance

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Multiplay, organiser of the Insomnia Gaming Festival, is pleased to announce that its first event of 2015 Insomnia54 was also its biggest ever with a footfall of over 30,000 across the weekend.

Continuing its incredible growth, Insomnia54 saw the introduction of new areas including a dedicated Esports Stage, and Broadcast Studio, complimenting the huge Main Stage which saw packed live shows featuring globally popular Special Guests from the worlds of YouTube and Twitch. Insomnia54 welcomed brand new exhibitors into its thriving Exhibition Hall such as Sony XDev plus returning exhibitors featuring brand new games such as Jagex’s Chronicle: RuneScape Legends, WB Games’ Mortal Kombat X and Stainless Games’ Carmageddon: Reincarnation. With more Special Guests than ever before, Insomnia once again featured a broad range of activities from across the realms of modern gaming culture providing a unique live gaming experience for fans of all ages and backgrounds.  This was all made possible thanks to the support of Event Sponsors GAME, SCAN & Logitech G.

The post-event coverage of Insomnia also experienced an unprecedented amount of growth, with over 11m combined YouTube views for videos relating to the event and over 2m views of photographs uploaded to the official Flickr account. The event is also set to feature in a segment on BBC’s The One Show, a digital segment for BT Sport, and a series of short online films produced by Channel 4.

Multiplay MD Craig Fletcher said: “Insomnia continues to go from strength-to-strength, with Insomnia54 breaking our previous records for our long-running festival. ” He continued, “We are delighted to have curated such an incredible community unlike anything else in the country, and the plans have already started for Insomnia55 this Summer, set to be a truly unmissable show.”

Tickets for Insomnia55, taking place at Coventry’s Ricoh Arena on August 28th-31st are on-sale now, and available via http://insomniagamingfestival.com/. This summer’s event will bring even more exclusive content than any Insomnia festival to-date, with huge esports tournaments across a variety of popular titles plus popular returning features from previous events.

Train2Game News Insomnia success in 2014

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Multiplay, organiser of the UK’s biggest gaming festival, celebrated an outstanding year in 2014, recording a 60% increase in footfall at its Insomnia events against the previous year and cementing its place as the number one gaming festival in the UK.

With an ever growing community of all ages and backgrounds, the Insomnia Gaming Festival experienced its highest ever year of growth with significant increases across the board at all three of its 2014 events. Working with more partners than ever before to expose a variety of brands to its diverse audience, Multiplay also saw record footfall figures with that trend set to continue throughout the new year.

Insomnia54 will be Multiplay’s biggest spring event to-date, taking place on the Easter Bank Holiday weekend (April 3rd-6th 2015). With the show increasing not just in attendance but also footprint at an additional 45% floor space across over 2014, there’s even more great gaming festival fun for Insomnia’s dedicated and growing community.

2014 also witnessed a huge year for Insomnia events online, with over 45m consumers engaged through Twitch, YouTube and Flickr whilst over 1.4m consumers logged on to the official Insomnia website making http://insomniagamingfestival.com a top five gaming destination in the UK, a trend that Multiplay has committed to continuing over the next years’ worth of events.

Multiplay MD Craig Fletcher said: “We’re delighted to have had another incredible year, and we continue to see huge opportunities for growth, not just in our amazing community, but in what we can offer to publishers to showcase their products and partners who want to expose their brands to an engaged audience.”

He continued, “We’ve developed and grown organically to become the UK’s number one destination for fans of gaming culture with our partners, driven by our incredible community, and we’re ready to go even further in 2015 starting with Easter’s Insomnia54.”

For more information on Insomnia54, please visit http://insomniagamingfestival.com.