Train2Game News Get paid for your content

Indie Boost is excited to announce its partnership with Game Jolt, which will provide paid opportunities to content creators on the platform.

Through the partnership between Indie Boost and Game Jolt, all verified content creators on the Indie Boost platform are eligible to earn a portion of the revenue for specified Game Jolt titles.

This opportunity is available to all content creators who are currently using Indie Boost to discover new games.

All tiers––Verified and Partner––can get paid playing games they love by linking a partnered Game Jolt account to the Twitch or YouTube account they used to sign up to Indie Boost.

Games participating in Game Jolt’s revenue sharing program are indicated on the Indie Boost platform with a pie icon on the game’s thumbnail. Once a content creator on Indie Boost receives a key for an eligible game, they can obtain a partner link through Game Jolt. They can then include this link wherever their content is posted––on their stream or video––to start earning a share of all sales made from purchases made through that link.

Indie Boost is thrilled to be providing opportunities for content creators to earn rewards for promoting games.

Please check out the Partner page for more information about paid opportunities for content creators through Indie Boost: https://www.indieboost.com/partner.html

Train2Game News Boost your App up the store

WeQ , a global mobile ad tech organisation, has announced the launch of WeQ BOOST — an innovative app ranking solution that utilizes proprietary technology for campaign management and optimization.

Additionally, it combines over 100 boost traffic sources with a deep knowledge and understanding of app store algorithms to create bespoke burst campaigns that are specifically designed to catapult apps to the rank that yields the highest ROI.

With 5.8 million apps in Google Play and Apple App Stores to date, visibility is key. Changes to both platforms have made it challenging for advertisers to use app store optimization (ASO) and user acquisition (UA) through burst campaigns effectively. New features in the iOS11 release included a new “homepage” design, new character limitations and the split categorisation of apps into “Games” and “Apps” with their own navigation tabs and pages, giving non-games the chance to be discovered more easily. Additionally, both platforms adjusted their ranking algorithms, putting more weight on the quality of the app measured by reviews and ratings. Google even added engagement as an extra variable for its algorithm to reward good quality apps that bring more added value to the users.

These changes present both a challenge and an opportunity for marketers wishing to find the best ways to boost their discoverability and increase their chances to be found by high quality users. WeQ identified four main use cases for doing burst campaigns, on which the newly launched WeQ BOOST solution is based:

  • Fast Track User Base Growth: burst campaigns are a cost efficient way to jump-start user base growth, helping advertisers to achieve critical mass.
  • Take Monetization to the Next Level: the more eyes on the app, the more chances for stronger monetization — be it through selling advertising space or increasing revenue from in-app purchases.
  • Establish Presence in a New Market: bursts can prove a catalyst to open borders.
  • Outrank Competitors: bursts are a great tool for reaching the top of the charts, getting the app noticed and outranking competitors, resulting in strong organic growth.

Stanislava Todorova, VP of New Media Solutions at WeQ, said: “WeQ BOOST is designed to empower advertisers to cut through the noise in the ever-changing ecosystem of the app stores. Launching this new solution adds another powerful element to our portfolio that enables us to create the perfect mobile marketing mix for our clients. At WeQ, we believe that the ultimate marketing strategy should be a combination of bursts and sustainable user acquisition campaigns to address different needs throughout the lifecycle of an app.”

WeQ’s proprietary technology, combined with its team of over 100 seasoned professionals with global mobile marketing expertise, is what makes our app ranking solution unique. The WeQ team develops a personalized strategy for each client based on industry intel, local knowledge and experience from more than 2000 successful burst campaigns. The carefully curated global network of publishers means a truly global reach and access to a specific geographic for the advertiser. This is further supported by the hands-on approach that the team practices, ensuring that the campaign is constantly analyzed and optimized for better ROI. Furthermore, WeQ’s dedicated team carry out traffic checks to prevent fraudulent activity using in-house anti-fraud technology.

With launching WeQ BOOST, the adtech company is hitting another milestone of their global growth and expansion plans of its solutions and services. Today’s launch falls on the heels of WeQ’s announcement in late April that it had secured more than $50 million USD in internal funds and debt capital to accelerate an ambitious global growth path. The ad tech brand plans to use the funds as it undertakes an aggressive M&A strategy. Over the next 12-24 months, WeQ plans to acquire cutting-edge technologies from innovative ventures to expand its technological footprint and services, attract international talent, and enter new international markets.