Train2game News Global game industry rapidly growing

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The Open Gaming Alliance (OGA), a non-profit trade association focused on the games industry business, will be presenting new research during this week’s Game Developer’s Conference (GDC) that forecast the global game software market to pass $100 billion in 2019.

An overview of these forecasts will be presented by DFC Intelligence analyst David Cole at a seminar on Monday, March 14th, at 3 PM at the OGA Networking Lounge located at SF Green Space at eefg.

DFC Intelligence is forecasting that in 2019 PC games will be the single largest platform at $36 billion. This is up 35% from the $28 billion generated in 2015.

“A major driver of industry growth is not just software but hardware,” said DFC analyst David Cole. “The emergence of eSports and virtual reality is driving consumers to buy high end PC systems to not only play games, but watch others playing games.”

OGA board of director member Matt Ployhar (Intel Corp) is also remaining very bullish on PC gaming:

“I’m very optimistic that 2016 will be the year that PC gaming finally breaks the $30 billion milestone in software revenues,” said Ployhar. “Not only was there a bumper crop of new PC game releases such as Fallout 4, Grand Theft Auto V, & Metal Gear Solid V performing really well on PC for 2015, but this year another incredible lineup of games is on deck with World of Warcraft Legion, Civilization VI, Doom 4, and Dishonored 2. Strong release schedules like this also tend to bode well for vendors on the hardware side of the business, too.”

DFC has been providing research reports to OGA members since 2008. The OGA will release its full market report this spring, free to all OGA members. Currently OGA members are eligible to download the new Game Market Analyzer app for iPad at no cost. The Game Market Analyzer is designed to allow developers to identify key markets for their products so they can better focus their efforts. The app was developed by LAI Global Game Services in conjunction with market research firm DFC Intelligence.

“We designed the Game Market Analyzer app with indie game developers in mind. Our objective was to create an easy-to-use tool that would help developers find the best opportunities for their games worldwide.” said David Lakritz, LAI’s president & CEO.

The research panel will take place Monday, March 14th from 3-4 pm at the OGA Networking Lounge at SF Green Space and is open to all journalists and attendees of the conference.

Train2Game News Open Gaming Alliance battling cheating

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The Open Gaming Alliance (OGA), a non-profit association focused on the games industry business, today announced Nexosis, the start-up providing a machine learning solution to detect and combat cheating in games, as the latest company to become a Corporate Member.

Nexosis joins other industry leaders such as Intel, Dell/Alienware, Logitech, Razer, Unity, Webroot, Lenovo and the recently announced Ubisoft in supporting the OGA’s efforts to provide leadership and opportunities; and encourage growth and diversity within the games business ecosystem.

Utilizing state-of-the art machine learning to combat cheating is less invasive, achieves higher detection rates and requires lower administrative costs than traditional signature-based anti-cheat systems. Nexosis enables software developers to easily leverage such machine learning solutions for new or existing applications.

“Games today are big business representing big dollars, which attracts more innovative ways to try to game the system,” said Ryan Sevey, CEO and co-founder of Nexosis. “Joining the OGA enables us to work with the best game publishers and studios to combat this threat while providing developers with improved anti-cheating solutions.”   

As the leading organization focused on the business of the games industry, The Open Gaming Alliance provides an array of resources to its members, ranging from research and best-practice guidance; to marketing support and networking with some of the industry’s premier middleware and hardware providers, and publishers. Founded in 2008, the organization has evolved to cover multiple platforms and operating systems; maintaining its primary goals of strengthening and promoting the community around all game platforms while providing a unified voice.

“In this era of virtual goods and micro-transactions, in-game marketplaces and esports, it becomes increasingly challenging to anticipate and detect intrusion,” said Drew Johnston, OGA president. “Nexosis is forward-thinking in its approach to security, and offers our members great insight into the latest big data and machine learning solutions that can potential cut costs and increase player satisfaction.”

Train2Game News Open Gaming Alliance welcomes Ubisoft

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The Open Gaming Alliance (OGA), a non-profit trade association focused on the games industry business, today announced Ubisoft® as its newest Corporate Member.

Ubisoft joins a growing roster of other forward-thinking industry leaders including  Intel,  Dell/Alienware,  Logitech,  Razer,  Unity, Webroot and the recently announced  Lenovo in supporting the OGA’s efforts to provide leadership and opportunities; and encourage growth and diversity within the games business ecosystem.

At this year’s E3, the  Open Gaming Alliance announced several  new initiatives including new  membership levels; new AR/VR, Software and Cloud Gaming special interest groups; and a significant expansion of its indie developer support. Additionally, the OGA issued its annual  Pinnacle research report analyzing industry revenues and trends

“PC Gamers are important to Ubisoft, and we’re committed to better understanding and addressing their needs and to continually improving our relationship with them,” said Sandrine Caloiaro, Consumer and Marketing Knowledge Director, Ubisoft. “By joining the OGA, we’re able to glean gamer insights from their research, learn from best practices in our industry and contribute to the group’s upcoming initiatives.”   

The Open Gaming Alliance provides an array of resources to its industry members, ranging from research and best-practice guidance; to marketing support and networking with some of the industry’s premier middleware and hardware providers, and publishers. Founded in 2008, the organization has evolved to cover multiple platforms and operating systems; maintaining its primary goals of strengthening and promoting the community around all game platforms while providing a unified voice.

“Whether Assassin’s Creed Syndicate, Rainbow 6 Siege or one of the many other big games in its portfolio, Ubisoft brings quality entertainment experiences to gamers. It’s a thought-leader that spans every genre, platform and emerging technology within the industry,” said Wanda Meloni, OGA executive director. “Joining the OGA demonstrates Ubisoft’s determination to reaching even more players and to partnering with our other members to better our industry.”

Train2Game News Open Gaming Alliance’s new member

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The Open Gaming Alliance (OGA), a non-profit trade association focused on the games industry, today announced Lenovo, the world’s number one PC maker, as the latest company to become a corporate member.

Lenovo joins other industry leading companies including  Intel,  Dell/Alienware,  Logitech,  Razer,  Unity and  Webroot in supporting the OGA’s efforts to provide leadership and opportunities; and encourage growth and diversity within the games business ecosystem.

The  Open Gaming Alliance recently released its annual  Pinnacle research report analyzing industry revenues and trends. Leading into this year’s E3 Expo, the organization also  announced several new initiatives including new  membership levels; new AR/VR, Software and Cloud Gaming special interest groups; and a significant expansion of its indie developer support.

“As gamers continue to drive PC growth around the world, we are excited to join OGA’s gaming ecosystem to identify opportunities and best practices with other industry developers and influencers,” said Dilip Bhatia, vice president, WW Marketing, PC and Enterprise Group, Lenovo. “This fall, we will be bringing to consumers an exciting new series of premium gaming desktops and laptops that will take PC gaming to the next level.”

The Open Gaming Alliance provides an array of resources to its industry members, ranging from research and best-practice guidance; to marketing support and networking with some of the industry’s premier middleware and hardware providers, and publishers. Originally established in 2008 as the PC Gaming Alliance, the organization has evolved to cover multiple platforms and operating systems; maintaining its primary goals of strengthening and promoting the community around all game platforms while providing a unified voice.

“Lenovo is the leading provider of personal PCs, and the biggest provider of mobile phones in the important China market,” said  Drew Johnston, OGA president. “You can’t talk about either as a gaming platform without including them. We look forward to the valuable insight they bring to the table, and their help in delivering the best knowledge and guidance for our members to be successful.”

Train2Game News Open Gaming Alliance shows industry boom

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The games market has exploded in the past seven years. In 2009 mobile games barely made a dent in the overall games market. Today mobile is one of the fastest growing segment.

Advances in the graphics quality and player engagement have opened up mobile to a growing mid-core audience. The PC is experiencing renewed growth thanks to expansion of the overall player base that includes a wider demographic and broader geographic reach. In the future, new growth will also be supported by emerging opportunities in virtual reality/augmented reality and eSports. Ultimately, today’s games cross an array of platforms that includes mobile, PC and consoles.

The latest data from the Open Gaming Alliance shows the total global games market for 2015 is estimated at $76 billion and is expected to reach over $100 billion by 2019. While all segments will see growth over the next four years, mobile and PC gaming will continue to grow significantly. The mobile games market is projected to reach $35 billion by 2019, while the PC games market is estimated to reach $36 billion.

This growth has proved to be the backdrop for major shifts in game development itself. Once accessible to only a handful of companies, game development is no longer dependent on large team with multi-million dollar budgets. Game development has expanded to include an increasingly wide range of companies – from the small studios to the medium and large studios.

A snapshot of these studios shows that 20% have over twenty-five people and currently make up the bulk of overall revenue, as outlined in research from  M2 Research. These mid-to-large studios are looking for time-saving techniques and easy deployment options across multiple platforms. Start-ups and smaller studios have generally been in business less than eighteen months but make up 62% of all game studios. These companies need support and access to solutions and tools.

This shift in development has been in large part due to accessible tools. Unity has become an important tool set for independent developers and larger publishers alike who are looking for a flexible game engine, deep toolkit and an active developer community.

Game development has quickly moved into a new phase of expansion as platform vendors such as Apple, Google, Microsoft, Sony look to expand their individual ecosystems. As a result developers must innovate for each platform and build games that take advantage of each platform’s strengths while maintaining a broad multi-platform strategy.

Competition to reach consumers has never been more prevalent and developers must work harder to find creative and innovative techniques that grab the consumer’s attention. Discovery is imperative as crowded platforms require developers to continue to iterate and innovate. At the same time challenges continue as developers must effectively monetize games through a multi-platforms strategy.

The growing interest in virtual reality and augmented reality will have an instrumental impact on the industry over the next twelve to twenty-four months as the first hardware solutions launch and the first commercial immersive content appears. Virtual reality and immersive experiences provide developers with additional opportunities that extend beyond games into immersive entertainment, education, training, medical and communication applications.

Tomorrow’s games and interactive experiences will expand the markets well beyond today’s confined definitions. The entertainment and digital experiences of the future will be fostered by with a mix of innovation, imagination and inspiration.

Train2Game News Open Platform VR Gaming

osvr-logoA group of industry leaders, alongside with Razer, a leader in connected devices and software for gamers, and Sensics, a leader in high-performance VR, today announced the Open-Source Virtual Reality (OSVR) ecosystem, a new standard in VR gaming to push the VR gaming experience forward.

Razer will support the venture with the OSVR Hacker Dev Kit, a virtual reality device and open-source software that enables programming for any variety of VR technology.

OSVR provides both hardware and software support at every level of virtual reality gaming. Starting with some of the most popular game engines, including Unity and Unreal Engine 4, OSVR also works with device plugins from hardware market leaders like Bosch and Razer and the latest from Sixense and LeapMotion. Moreover, OSVR is designed to support all VR devices, including the Oculus DK 2 and Vrvana’s Totem headset.

Engineering teams from all over the world developed a standardized interface for virtual reality gaming. The open platform will allow third parties to design and build their own apps and hardware across any operating systems, including Windows, Android and Linux.

“Gaming is moving towards the virtual reality platform and this poses huge benefits and challenges to gamers at every level,” says Min-Liang Tan, Razer co-founder and CEO. “OSVR brings game developers, gamers and hardware manufacturers together to solve those challenges and make virtual reality gaming a reality for the masses.”

Says Sensics CEO Yuval Boger: “OSVR’s open-platform approach accelerates innovation and provides consumers the freedom of choosing the best combination of hardware and software components. We are excited to partner with Razer and other industry leaders to build OSVR together.”

In line with the OSVR vision, the OSVR Hacker Dev Kit hardware design is both affordable and open source to encourage developers to take advantage of the program. To make software development even easier, the OSVR HDK includes high-quality, low-distortion optics that practically eliminate the need for color and distortion correction, thus minimizing the amount of additional development work required for OSVR compared to other VR devices. Anyone can download 3D files and create their own set of VR-Glasses. For more information on how that works, visit www.osvr.com.

“The OGA is committed to an open ecosystem for the gaming industry, and is pleased to support the efforts of the OSVR,” said Drew Johnston, president of the Open Gaming Alliance. “A free, open source VR development solution supporting multiple headset manufacturers, diverse game engines, and multiple platforms is exactly what game developers and publishers need to accelerate VR gaming adoption.”