Train2Game News Destiny sells huge amounts

DestinyActivision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc announced that the company sold more than $500 million of Destiny into retail stores and first parties worldwide as of day one, making the game the biggest new video game franchise launch in history.

“Based on extraordinary audience demand, retail and first party orders worldwide have exceeded $500 million for Destiny,” said Bobby Kotick, CEO of Activision Blizzard. “This industry milestone marks another blockbuster success for our company and demonstrates our unique ability to create some of the most successful entertainment franchises in the world. The success of Destiny, along with the recent introduction of Blizzard Entertainment’s Hearthstone, is further validation of our unique capabilities to create great entertainment franchises from the ground up.”

Destiny launched at over 11,000 midnight openings around the world, as fans in over 178 countries (Source: Radian6) shared their fervour on YouTube and in social media.

“Since the beginning, we’ve been confident that our investment and belief in Destiny would pay off. But not many people believed we’d be able to say it did so on day one,” said Eric Hirshberg, CEO of Activision Publishing. “Destiny is officially the biggest new franchise launch in our industry’s history. It’s also the highest-selling day one digital console release in history. We have more confidence than ever that Destiny will become one of the iconic franchises of this generation and Activision’s next billion dollar brand. Most importantly, it’s just a great game which we can’t stop playing. A big thanks to our incredibly talented team and partners who helped make this happen; most importantly, our partners at Bungie.”

Train2Game News Mobile Gaming Stats

Mobile Phone PileOnebip by Neomobile, the global mobile payments service, has published a detailed global analysis of its partners’ customer buying behaviour in the online gaming sector.

Based on the analysis of millions of transactions across 65 countries over the course of a full year, Onebip has uncovered the spending habits of the world’s online gamers.

Gamers are increasingly choosing to pay for their online gaming experiences through the convenience of their mobile phone bill via carrier billing over the more traditional payment methods such as credit cards or PayPal. Onebip’s analysis is able to paint a picture of the spending habits of gamers around the world and the increasing growth in the adoption of mobile carrier billing.

Globally, online gamers spend an average of €4.73 per single transaction. Gamers in the UK spend nearly double this with an average transaction value of €8.94, making the UK the 3rd biggest spender in the world by transaction value.

The average spend per transaction in Switzerland tops the global list at €15.09. This is mainly due to carriers in the country offering gaming companies the option to charge much higher price points to online gamers that pay via carrier billing compared to all other countries. In fact, Onebip’s data found that there was a direct correlation between countries offering higher price points as an option and an increase in the average transaction value i.e. consumers are embracing the use of carrier billing to pay for higher priced items such as larger “bundles” of virtual currency. In bigger gaming markets compared to Switzerland such as Turkey that recently increased the price points available for payment via carrier billing, gaming companies saw an increase in revenue (gross transaction volume) and average transaction value.

In line with common industry trends, the winter holiday period is the busiest time for online gaming spend, with 11% of global spend taking place during the month of December. However, after December, gamers spend more money during the summer period than any other point in the year. The summer months of June, July and August account for 30% of global spend. In contrast April and May are the quietest months with just 4% of annual spend in each month respectively.

Looking at the UK specifically, the most gaming transactions happen in the evening from 18.00 – 23.59 (GMT/UT) with 38% of daily transactions happening during this time. Reinforcing the view that the UK prefers to game into the evening, the UK alone sees an unusual spike in activity during the hour starting at 22.00 GMT where 13% of all daily transactions take place (this is a sharp increase from the hours before and after – 21.00 and 23.00 where only 3% and 5% of daily transactions take place respectively).

While it is true that more transactions take place on Saturday than on any other day in the week, the spike is not statistically very significant, with between 1-2% more transactions on Saturday over on any other day. Clearly gamers are finding time to play all week, or at the least, they don’t feel the need to wait until the weekend to spend their money.

Train2Game News: Games Industry News – 08.03.13

UE4It’s the end of the week so it is time for another Train2Game News round up.

Epic announced earlier this week that the Unreal Engine 4 is available for PlayStation 4. In addition to showcasing the new Unreal Engine 4 “Elemental” demo running live and in real time on PlayStation 4 at the PlayStation Meeting 2013, Epic is providing the resources PlayStation 4 developers need to harness the full power of its Unreal Engine 4 technology and realize all facets of their creativity using Epic’s revolutionary new toolset now and in the future.

Multiplay, a leading provider of community gaming, game server hosting, events management and broadcast services, is pleased to announce Insomnia 48. Taking place on 22nd-25th March at the Telford International Centre, i48 pits 1,000 of the best gamers against each other to compete for prize funds of up to £10,000 per tournament. The event will give UK gamers their first hands on experience with Injustice: Gods Among Us. Find out more about the event by going to

High Moon studio and Marvel have released a new trailer for the upcoming game featuring every bodies favourite “Merc with a mouth”, Deadpool. If you know the insane Marvel character, you will know what to expect. If you don’t know him, prepare for a shock! If you are over 18, you can watch the trailer here:

Sony Computer Entertainment UK MD Fergal Gara announced that PlayStation VITA sales absolutely exploded over the holiday period. When asked how he rated the handheld’s performance in its first year on the market, the executive said: “Vita really, really responded as we went into Christmas. We had a pre-Christmas lull where sales were quite low. But that absolutely exploded 20-fold from that low-point into the peak of Christmas. That’s very encouraging and shows that with the right promotion and software we can light that fire.” Mr Gara also admitted that the system’s software release schedule currently appears light, but promised: “It looks bare in terms of what we have announced. The cupboard won’t be bare.”

Finally Eidos Montreal have confirmed they are working on a reboot of Thief. The game is scheduled for a 2014 release and will be coming to PC and Next Gen consoles. The official blurb for the game is “Series hero Garrett returns to the Gothic, industrial metropolis known simply as the City to steal any and everything that will make him richer. Unfortunately, the City is broiling with social tension as it is ravaged by a plague and lorded over by a political tyrant known as the Baron. In order to survive his adventures, Garrett will have to pay attention to his environment and make use of the many possible paths through each of the game’s levels.” Sound familiar?

Enslaved fails to reach 500,000 sales

Sales of Ninja Theory’s Enslaved: Odyssey to the West haven’t even reached 500,000. That’s according to the Namco Bandai money report which states the new IP only sold 460,000 copies worldwide.

Namco had predicted sales would reach 800,000.

The disappointing figures suggest that Enslaved becoming a franchise might be unlikely, although only last week the Train2Game blog reported that  Namco Bandai  were looking at a sequel.

“It didn’t perform as well as we hoped it would, but we’re very proud of how it was received by both the media and the gamers who have experienced it,” said Namco Bandai Marketing Director Lee Kirton.

“I can’t discuss where we are in terms of a sequel, but we’re looking at reviews and feedback from the press and because of the gameplay and quality that Enslaved delivered, we see it as a great catalogue title going forward.”

Ninja Theory also want to produce a sequel, but for now are working on the reboot of Devil May Cry for Capcom.

Train2Game tested out Enslaved: Odyssey to the West at last years Eurogamer Expo, you can read our thoughts on the game here.

There’s also a report of the Enslaved Developer Session with Ninja Theory’s Tameem Antoniades a highly interesting read too. It contains information that will be of interest to Game Designers, Game Developers and Game Artists! It’s a must read.

You can also check out the thoughts of Train2Game Blog for more information.

So Train2Game, what are your thoughts on the sales figures of Enslaved? Does it show that producing a new IP is a huge risk? Or was the game just released at a bad time?

As usual, you can leave your comments here on the Train2Game blog or on the Train2Game forum. Alternatively, you can tell us your thoughts via the Train2Game Twitter account.

[Source: Eurogamer]

Train2Game, in association with DR Studios and the University of Bedfordshire, will be holding a Game Jam at the end of March. For more information, see this Train2Game blog post or the Train2Game Game Jam Facebook page. Alternatively, keep an eye on the Train2Game Game Jam Twitter account.